Video in the Future of Work

As businesses increasingly go digital and the pandemic-era restrictions force innovation and adaptation, the way we work is in a near-constant state of flux. 

Remote work has been growing steadily. It’s actually quadrupled in the last ten years, according to a research from GetApp. Not only is remote work prevalent, but also quite popular. Remote employees cite flexible schedules, the ability to work from anywhere, and not having a commute are some of the top benefits. 

That steady growth suddenly exploded with the onset of the COVID-19 pandemic, when a huge portion of the population suddenly shifted to work from home to comply with physical and social distancing guidelines. Even when this pandemic ends, many people will likely continue to work remotely, either full or part-time. That means companies will need to invest in the systems, tools, and training to empower a remote workforce. 

With more remote employees and digital transformation by default organizations, workers won’t be nearly as tied to a certain place for earning their livelihood. No longer limited to their immediate area, companies will have a wider talent pool to choose from. And existing employees may consider relocating especially those living in prohibitively expensive urban areas. These shifts could result in greater geographic distribution of workers. 

This will push businesses to seek out efficient and effective asynchronous communication options, such as cloud collaboration, chat platforms, asynchronous recorded video, and all-in-one collaboration tools 

With more communication and collaboration happening digitally, organizations and employees alike will place a greater emphasis on privacy and security. Synchronous video calling platforms like Zoom, Google Meet have already made updates based on consumer demand. 

Video is undoubtedly a critical component of remote work and a huge part of what we expect the future of work to look like.